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How to create and enhance business relationships outside of traditional advertising.

Office Hours for 7/2/2023 - Show # 1195

00:00 Start
00:05:24 First hour questions in comments
01:08:01 **** Business Relationships ****
01:32:19 What sort of research into your prospective clients do panelists usually do when looking to turn them a customer of your services?
01:37:21 When a competitor is aggressively courting your Client, how do you respond if your relationship with the Client has been professional but passive?
01:42:39 What is the most effective way to maintain a relationship with a supplier or service?
01:44:32 What was the worst choice you have made in your career in regards to business relationship?
01:51:04 What would be the most common way a relationship can be damaged?
01:53:57 What was the best choice you have made in your career in regards to business relationship?
01:57:08 How can people understand production companies in order to find experienced companies and avoid inexperienced companies? I ask because of the deluge of new virtual event companies.
02:02:18 What metrics do you use to make a choice to end an business relationship?
02:03:38 Would you ever sue to get paid or just take the loss? Is there a threshold for legal action?
02:04:57 What do you do to handle situations where client leadership is changing and many years of relationship is simply not there any more?
02:07:23 Many have said serendipitous interactions are a significant advantage of RTO. How much do those interactions factor into business relationships and how can we leverage them?

#business #relationship #advertising
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